services

Pasifika Engagement

Pasifika-led capability, shaped by context and relationships

Pacific Toolbox supports organisations, businesses and projects working with Pasifika communities and audiences across Australia through communication, engagement and digital approaches informed by relationships, context and audience insight.

Communicate with Pasifika audiences

Communication approaches designed for Pasifika audiences across health, education, government, community and digital settings.

Build relationships that last

Relationship-based engagement approaches that strengthen communication between communities, organisations, leaders and stakeholders.

Support participation and action

Audience-focused communication strategies that encourage participation, understanding and engagement across health, education and community initiatives.

Engage online, authentically

Digital communication and engagement approaches designed to connect effectively with Pasifika audiences across websites, campaigns, social platforms and online communities.

Use Pasifika insight well

Strategic insight informed by Pasifika engagement models, government frameworks and lived understanding of Pasifika communication environments.

Get practical advice

Strategic communication and engagement advice for organisations, businesses and projects working across Pasifika contexts and communities.

Your questions answered

Common questions

This capability area focuses on communication, engagement and digital approaches designed for Pasifika (people of Pacific Island heritage) audiences , communities and stakeholder environments across Australia. 

Pacific Toolbox works across health, education, government, community, not-for-profit and business environments where understanding Pasifika audiences and engagement approaches is important.

Behavioural change communication supports organisations to encourage awareness, participation, engagement and positive behaviour shifts through audience-focused communication approaches.

No. Pacific Toolbox also supports organisations and businesses working with Pasifika audiences, stakeholders and communities.

Pacific generally refers to Pacific Island nations, regional Pacific contexts and people living within the Pacific region. In Australia, the term is often more closely associated with Melanesian communities and Pacific labour migration contexts, while in New Zealand it is more commonly associated with overseas Polynesian communities such as Samoan, Tongan and Cook Islands Māori communities. Pasifika is widely used in New Zealand and increasingly in Australia to describe Pacific diaspora communities living outside the islands. Pacific Toolbox works primarily within Pasifika audience and engagement contexts across Australia but we also have a presence in Samoa.